The new summer campaign of Caseificio Longo lands in the United States
Caseificio Longo launches its new summer campaign, and this year it does it in style because one of the objectives is to communicate the excellence of Longo products not only in Italy, but also in the United States.
The campaign, in fact, will be disseminated in its English version in a US special of the Food magazine, to be released in June 2021, to convey all the typical quality of Made in Italy, a value that is always highly appreciated abroad and especially overseas.
And so the campaign claim ("Italian cheese for tasty moments", Italian cheeses for tasty moments) goes perfectly with a moment of carefree everyday life at the table and with the images of three of Longo's most iconic products: toma, Seirass Reale and Tomino del Boscaiolo.
A fresh campaign, with bright colors and an Italian flavor, which will (also) strike American readers: another step towards internationalization and opening towards new markets for Caseificio Longo.
